Our Client:
Our Client is a leading Digital agency
Position: SEO Specialist
Location: Bangalore
Responsibilities:
Search
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Identifying and executing opportunities to improve our client’s search rank
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Collaborate with content marketing and blog contributors to create high-quality content around important, relevant terms.
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Manage organic search engine performance and goal setting based on-site impressions, click through rates, traffic, and conversions.
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Stay up-to-date with the latest trends and changes with SEO and major search engines.
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Conversant with latest SEO tools & tricks
Social
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Grow our followers, engage and retain them, and help convert them into leads, customers, and active fans and promoters of our company / clients.
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You should have command of best practices and trends in social media marketing, enjoy being creative, and understand how to both build and convert a digital audience
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Build and manage the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, Google+, Pinterest, and potentially additional channels (Snapchat, Instagram, Vine, etc.).
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Create shareable content appropriate for specific networks to both spread our brand and our content and links.
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Listen and engage in relevant social discussion about our company, competitors, and/or industry, both from existing customers and leads and from brand new audiences that don’t yet know us.
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Run regular social promotions and campaigns and track their success, ranging from Twitter chats, to Google+ Hangouts, to LinkedIn conversations, as well as the content and links posted through these and other channels.
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Work alongside other marketers and content producers to help distribute content that educates and entertains our audience.
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Drive consistent, relevant traffic and leads from our social network presence.
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Explore new ways to engage and new social networks to reach our target buyers.
Requirements:
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Graduate with at least 3+ years of relevant experience
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Highly motivated & self driven
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Thorough knowledge of search ranking and optimization factors and key algorithm updates.
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Experience with data-driven SEO analysis and optimization.
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Active and well-rounded personal presence on social media, with a command of each network and their best practices.
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Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions.
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